If you can't measure every employee benefit you offer and how it impacts your bottom line, you're not doing it right. Yes, perks are primarily there to support your employees. They keep your people happy and improve your work culture. But you're running a business, not a charity. Any perks and benefits you offer must also have a positive, measurable impact on your metrics, whether that's performance, retention or revenue. You need a strategy to measure whether your perks a